Etro - Musk - Eau de Parfum
As part of the brand's anniversary celebrations, Etro releases a new Eau de Parfum concentration of its classic Musk. Enjoy Musk Eau de Parfum, which comes retro-fitted in the iconic paisley design bottle!
The Eau de Parfum version of Musk explores all the soft magic of musk, one of the most sought-after substances in the world and unparalleled in its ability to smell both innocent and seductive at once. As opulent as colourful rugs and silks collected while travelling through the Hindu Kush and Himalayas, Musk Eau de Parfum takes the blueprint of the original Musk Eau de Toilette and increases its complexity and richness while remaining true to the original structure of citrus, musk, woods, and white roses.
Musk can be cool and warm simultaneously, and Musk Eau de Parfum is the perfect expression of this delicious dichotomy. Musk Eau de Parfum begins with the same fresh bergamot, grapefruit, and verbena as the original, but deepens the sandalwood base with a smoky guaiac wood for a result that is a baritone to the Eau de Toilette's soaring soprano. The texture of the new Eau de Parfum is both crisp and soft, with white rose and citrus glittering over the pale, sweet powderiness of musk and blonde woods.
Completely unisex, we see Musk Eau de Parfum working on any man or woman who wants to smell clean and seductive, elegant and cosy. We love this scent: it is the workhouse that can be pulled out for any occasion, be it casual or formal. It's also a sort of mood ring, working with one's individual skin scent to produce an aroma that's downright irresistible.
The new Eau de Parfum is packaged in the usual iconic Etro bottle, but with an elaborate Arabian filigree pattern that mirrors the beautiful paisley design of Etro. The silver cap, filigreed in the normal Etro manner, comes with a gorgeous purple tassel, a new detail! Even the luxurious box is elaborately handcrafted in the style of ETRO, featuring the paisley pattern so iconic for the brand. As always, Etro's packaging reflects the stylistic ethos of the brand, which revolves around exotic travel, exploration of foreign culture, beautiful textiles and patterns, themes of art and nature, as well as the vivid use of colour.