Great Britain emerges as the essence of Britain from the GREAT Britain campaign initiated in 2012. Since 2013, Roja Dove has served as a proud ambassador for the campaign, which stands for making the best of Britain visible to the world. Inspiration, encouragement and the ability of British companies to access government support for their ventures have generated an incredible variety of UK-representative projects to date. To express its nation's tradition for creativity and respect for a great heritage, Roja Dove created its Great Britain fragrance for the first festival held in Istanbul as part of the GREAT Britain campaign.
The fragrance Great Britain reflects the beauty of the British countryside - but also the flair of proud British institutions. Roja creates a perfume that truly has two inherent sides, allowing its facets to blend elegantly and subtly. As if the scent of a well-tended rose garden were streaming through the open window into a private library dominated by wood and leather, Great Britain creates the image of a classic mansion. Mossy chypré sounds, on the other hand, woody and iridescent green, evoke vast hilly landscapes amid forests and flashes of delicate floral tones. Sweet and soft, slightly powdery with a focus on leathery tones and appearing distinctly sensual in its entirety, Great Britain becomes a total work of art Rojas.
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