BORNTOSTANDOUT

Brand Portrait: BORNTOSTANDOUT

We live unconsciously in the closed-minded frame of pre-determined, socially right, and standardized way of life, but we feel comfort in it because we want to be considered ‘normal’ in the society.

Living a life uncritically.

Enforcing standardized way of life deprives individuals margins to explore their true inner-self and prohibits them from delving into what’s beyond the boundaries.

We rebel against the standards.